Udemy - Pricing Mastery - The Profit Acceleration Pricing Framewo...

Files:

• Get Bonus Downloads Here.url (0.2 KB)
~Get Your Files Here ! 1 - Introduction
• 1. Pricing Mastery Introductory Video.mp4 (181.4 MB)
• 1. Section One Quiz (Description).html (0.7 KB)
• 1. Section One Quiz.html (20.3 KB)
• 2. 2. Course Opening and Overview.mp4 (60.4 MB)
• 2. Chapter 1 slide notes.pdf (738.7 KB)
• 3. 3. The Most Common Pricing Mistakes.mp4 (264.9 MB)
• 4. 4. A Smart Pricing Case Study.mp4 (134.4 MB)
2 - Underpricing
• 2. Complete this quiz to test your understanding of section 2 Underpricing.html (19.1 KB)
• 5. 5. The Prevalence of Underpricing.mp4 (22.2 MB)
• 5. Chapter 2 slide notes.pdf (374.9 KB)
• 6. 6. The detailed dangers of Underpricing.mp4 (16.7 MB)
• 7. 7. An Underpricing case study_What not to do.mp4 (146.1 MB)
3 - Price Setting Methods
• 3. Complete the quiz to test your understanding of section 3 Price Setting Methods.html (20.4 KB)
• 8. 8. The Various Price Setting Methods.mp4 (321.6 MB)
• 9. 9. Value Based Pricing & Jobs to be Done.mp4 (328.5 MB)
4 - Price Research and Price Testing
• 10. 10. Qualitative and Quantitative Price Research.mp4 (271.3 MB)
• 11. 11. The Van Westendorp Price Model.mp4 (118.4 MB)
• 12. 12. Conjoint or Trade-Off Analysis.mp4 (74.4 MB)
• 13. 13. Online Price Experimentation and Smart Pricing.mp4 (98.6 MB)
• 14. 14. Price Testing.mp4 (72.7 MB)
• 4. Complete the quiz to test your understanding of section 4 Price Research + Test.html (22.0 KB)
5 - 15. The Psychology of Price and Price Communication
• 15. 15. The Psychology of Price and Price Communication - the secret weapon.mp4 (298.7 MB)
• 16. 16. Price Comm's Toolkit Visual and Linguistic Framing.mp4 (104.0 MB)
• 17. 17. Price Comm's Toolkit Anchoring and Reference Points.mp4 (45.7 MB)
• 18. Price Comm's Toolkit Reducing the Pain of Paying.mp4 (18.9 MB)
• 19. 19. Price Comm's Toolkit Bundling and Packaging.mp4 (12.1 MB)
• 20. 20. Price Comm's Toolkit Discounts and Promotions.mp4 (29.6 MB)
• 21. 21. Price Comm's Toolkit Behavioural Nudges.mp4 (37.1 MB)
• 5. Complete the quiz to test your understanding of section 5 Psychology + Pricing.html (20.1 KB)
6 - How to Increase your Price & Communicate it effectively
• 22. 22. How to handle a Price Increase.mp4 (202.9 MB)
• 6. Complete the quiz to test your understanding of section 6 Price Increases.html (19.2 KB)
7 - Discounting A Major Error in Pricing & Business Strategy
• 23. 23. The far reaching impact(s) of Discounting.mp4 (305.0 MB)
• 24. 24. Reversing the Damaging cycle of Discounting.mp4 (121.5 MB)
• 7. Complete the quiz to test your understanding of section 7 Discounting.html (19.3 KB)
8 - 25. Fighting Price Wars
• 25. Price Wars & Commodity Markets_Case Study.mp4 (56.4 MB)
• 26. 26. How to end a Price War How to escape a commodity market.mp4 (264.7 MB)
• 8. Complete the quiz to test your understanding of section 8 Price Wars.html (19.4 KB)
9 - Implementation tools
• 27. Implementation tool 1 Company Presentation.pptx (18.8 MB)
• 27. Implementation tool 2 Pricing Diagnostics.xlsx (24.1 KB)
• 27. Implementation tool 3 Project Plan.xlsx (19.0 KB)
• 27. Implementation tools How-To-Guide.pdf (4.5 MB)
• 27. Implementation tools and course source guide.mp4 (42.9 MB)
• 27. Pricing Mastery Course Sources.pdf (259.5 KB)
• Bonus Resources.txt (0.1 KB)