Udemy - Successful Events - Event Planning, Marketing and Managem...

Files:

• Get Bonus Downloads Here.url (0.2 KB)
~Get Your Files Here ! 1 - Course and instructor introduction
• 1 - Welcome what to expect and how to take the course English.srt (5.0 KB)
• 1 - Welcome what to expect and how to take the course.mp4 (63.4 MB)
• 2 - Elements of a successful event series your first exercise English.srt (9.9 KB)
• 2 - Elements of a successful event series your first exercise.mp4 (29.7 MB)
• 2 - Event-Plan-Checklist.pdf (43.0 KB)
10 - Dealing with vendors
• 29 - Event-Vendors.pdf (172.0 KB)
• 29 - Types of event vendors English.srt (10.9 KB)
• 29 - Types of event vendors.mp4 (22.8 MB)
• 30 - Hiring-vendors.pdf (168.7 KB)
• 30 - How to research vendors to make sure you hire the best English.srt (6.9 KB)
• 30 - How to research vendors to make sure you hire the best.mp4 (15.4 MB)
• 31 - Event-vendor-negotiation.pdf (172.3 KB)
• 31 - Vendor negotiation tactics to get a better price English.srt (7.6 KB)
• 31 - Vendor negotiation tactics to get a better price.mp4 (16.2 MB)
• 32 - Event-vendor-negotiation-continued.pdf (166.3 KB)
• 32 - Vendor negotiation continued English.srt (2.9 KB)
• 32 - Vendor negotiation continued.mp4 (6.0 MB)
11 - Event insurance
• 33 - Event-insurance.pdf (284.2 KB)
• 33 - Types of insurance and when each is appropriate English.srt (9.8 KB)
• 33 - Types of insurance and when each is appropriate.mp4 (20.8 MB)
• 34 - AllState event insurance page.txt (0.0 KB)
• 34 - Hiscox insurance.txt (0.0 KB)
• 34 - Researching event insurance companies English.srt (7.4 KB)
• 34 - Researching event insurance companies.mp4 (60.8 MB)
• 35 - Event waivers English.srt (2.6 KB)
• 35 - Event waivers.mp4 (5.1 MB)
• 35 - Event-waiver.pdf (283.3 KB)
• 36 - How to get your waiver created English.srt (4.6 KB)
• 36 - How to get your waiver created.mp4 (14.9 MB)
• 36 - Link to SmartWaiver.txt (0.0 KB)
• 36 - Link to WaiverForever.txt (0.0 KB)
12 - Business registration for events
• 37 - Business registration for events introduction English.srt (10.1 KB)
• 37 - Business registration for events introduction.mp4 (20.3 MB)
• 37 - Business-registration-for-events.pdf (329.6 KB)
13 - Writing the event plan document
• 38 - Event management checklist recapping much of the material covered in the course English.srt (13.1 KB)
• 38 - Event management checklist recapping much of the material covered in the course.mp4 (59.8 MB)
• 38 - Event-Plan-Document.pdf (59.9 KB)
14 - Event monetization
• 39 - Ways to generate revenue from your events English.srt (9.5 KB)
• 39 - Ways to generate revenue from your events.mp4 (28.7 MB)
• 39 - When-to-charge-for-events.pdf (69.2 KB)
15 - SEO for events
• 40 - NEW How to help your websites SEO and linkbuilding with events English.srt (5.5 KB)
• 40 - NEW How to help your websites SEO and linkbuilding with events.mp4 (75.3 MB)
• 41 - How to get citations and brand mentions to help your Google search ranking early English.srt (9.9 KB)
• 41 - How to get citations and brand mentions to help your Google search ranking early.mp4 (53.6 MB)
• 41 - Link to the page with 200 citation opportunities.txt (0.1 KB)
16 - Event planning
• 42 - Introduction-to-event-planning-1.pdf (48.5 KB)
• 42 - What you can accomplish with events English.srt (2.5 KB)
• 42 - What you can accomplish with events.mp4 (19.4 MB)
• 43 - One time event vs event series English.srt (8.1 KB)
• 43 - One time event vs event series.mp4 (22.6 MB)
• 43 - Single-events-or-event-series.pdf (58.6 KB)
• 44 - How-Often-Should-An-Event-Occur.pdf (59.4 KB)
• 44 - If event series how often should the events occur English.srt (6.6 KB)
• 44 - If event series how often should the events occur.mp4 (21.3 MB)
• 45 - Event-Guests.pdf (59.4 KB)
• 45 - Should you have speakers or guests Or should it be just you English.srt (5.9 KB)
• 45 - Should you have speakers or guests Or should it be just you.mp4 (33.1 MB)
• 46 - Planning for event quality English.srt (7.7 KB)
• 46 - Planning for event quality.mp4 (19.3 MB)
• 46 - Planning-for-the-event-to-be-great.pdf (59.0 KB)
• 47 - Event-financial-planning.pdf (370.2 KB)
• 47 - Planning for financial sustainability of the event series English.srt (9.7 KB)
• 47 - Planning for financial sustainability of the event series.mp4 (26.5 MB)
17 - Event merchandise and branding strategy taken to the next level
• 48 - Event merchandise and branding strategy taken to the next level English.srt (8.6 KB)
• 48 - Event merchandise and branding strategy taken to the next level.mp4 (51.9 MB)
18 - Promoting your events with Facebook and getting extra reach
• 49 - FacebookAdsForEventsIntroduction.pdf (214.5 KB)
• 49 - Getting extra sharing and engagement with Facebook events English.srt (8.7 KB)
• 49 - Getting extra sharing and engagement with Facebook events.mp4 (21.9 MB)
• 50 - Example of how event listings get promoted English.srt (2.8 KB)
• 50 - Example of how event listings get promoted.mp4 (31.3 MB)
• 51 - Example of how to set up the event on Facebook English.srt (5.7 KB)
• 51 - Example of how to set up the event on Facebook.mp4 (29.1 MB)
19 - Facebook Ads To Promote Events
• 52 - Explaining the examples in the coming videos English.srt (2.0 KB)
• 52 - Explaining the examples in the coming videos.mp4 (3.4 MB)
• 52 - Facebook-ads-section-introduction.pdf (311.8 KB)
• 53 - Note What to do if you dont have a Facebook page English.srt (1.5 KB)
• 53 - Note What to do if you dont have a Facebook page.mp4 (29.6 MB)
• 54 - Explaining the Facebook Business Suite and the Facebook Business Manager English.srt (7.6 KB)
• 54 - Explaining the Facebook Business Suite and the Facebook Business Manager.mp4 (20.7 MB)
• 54 - Meta-vs-Facebook-branding.pdf (618.3 KB)
• 55 - Setting up your Facebook business accounts and logging in English.srt (2.0 KB)
• 55 - Setting up your Facebook business accounts and logging in.mp4 (6.2 MB)
• 56 - Setting up 2factor authentication for security now required by Facebook English.srt (9.2 KB)
• 56 - Setting up 2factor authentication for security now required by Facebook.mp4 (21.8 MB)
• 57 - Customizing your Facebook Business Suite dashboard English.srt (2.9 KB)
• 57 - Customizing your Facebook Business Suite dashboard.mp4 (8.9 MB)
• 58 - The Facebook ad library for spying on successful competitor ads English.srt (14.3 KB)
• 58 - The Facebook ad library for spying on successful competitor ads.mp4 (163.0 MB)
• 59 - Options for creating your video ad English.srt (7.7 KB)
• 59 - Options for creating your video ad.mp4 (93.0 MB)
• 60 - Starting to use and explore your Facebook Business Suite and pages English.srt (7.8 KB)
• 60 - Starting to use and explore your Facebook Business Suite and pages.mp4 (68.9 MB)
• 61 - Organizing Facebook business accounts and pages English.srt (5.8 KB)
• 61 - Organizing Facebook business accounts and pages.mp4 (22.1 MB)
• 62 - Setting up your Facebook ad account and connecting it to a page English.srt (3.3 KB)
• 62 - Setting up your Facebook ad account and connecting it to a page.mp4 (10.6 MB)
• 63 - Nuances of running ads for no profit and how it compares to free strategies English.srt (9.0 KB)
• 63 - Nuances of running ads for no profit and how it compares to free strategies.mp4 (24.8 MB)
• 63 - Thinking-about-ad-profits-and-losses.pdf (899.1 KB)
• 64 - Ad-strategies-for-profit.pdf (671.3 KB)
• 64 - Three different ad strategies for running ads to content English.srt (9.8 KB)
• 64 - Three different ad strategies for running ads to content.mp4 (63.9 MB)
• 65 - Creating your Facebook Pixel now called data set and connecting to website English.srt (22.0 KB)
• 65 - Creating your Facebook Pixel now called data set and connecting to website.mp4 (149.9 MB)
• 66 - Setting up Facebook custom audiences English.srt (9.8 KB)
• 66 - Setting up Facebook custom audiences.mp4 (24.4 MB)
• 67 - Our ad strategy and setting up our first ad part 1 English.srt (12.7 KB)
• 67 - Our ad strategy and setting up our first ad part 1.mp4 (94.8 MB)
• 68 - Creating an ad campaign part 2 starting to create our ad set English.srt (11.7 KB)
• 68 - Creating an ad campaign part 2 starting to create our ad set.mp4 (40.7 MB)
• 69 - Creating an ad campaign 3 finishing the ad set and targeting English.srt (7.8 KB)
• 69 - Creating an ad campaign 3 finishing the ad set and targeting.mp4 (56.4 MB)
• 70 - Campaign setup part 4 finishing up the ad creative English.srt (6.9 KB)
• 70 - Campaign setup part 4 finishing up the ad creative.mp4 (59.1 MB)
• 71 - The option to boost posts with an ad for a specific post English.srt (8.8 KB)
• 71 - The option to boost posts with an ad for a specific post.mp4 (54.2 MB)
• 72 - Setting up Facebook Pixel for a Shopify store and connecting to Shopify English.srt (12.2 KB)
• 72 - Setting up Facebook Pixel for a Shopify store and connecting to Shopify.mp4 (71.1 MB)
• 73 - Possible pitfall of using the Ad Manager with the wrong ad account English.srt (3.4 KB)
• 73 - Possible pitfall of using the Ad Manager with the wrong ad account.mp4 (13.0 MB)
• 74 - Creating WaveIfYouLike custom conversions English.srt (7.1 KB)
• 74 - Creating WaveIfYouLike custom conversions.mp4 (49.3 MB)
• 75 - Creating a Facebook ad campaign custom events custom audiences and AB tests English.srt (20.4 KB)
• 75 - Creating a Facebook ad campaign custom events custom audiences and AB tests.mp4 (138.7 MB)
• 76 - Creating retargeting ads for Ecommerce products English.srt (8.9 KB)
• 76 - Creating retargeting ads for Ecommerce products.mp4 (38.1 MB)
• 77 - Connecting your Instagram account to also run Instagram ads through Facebook ads English.srt (5.8 KB)
• 77 - Connecting your Instagram account to also run Instagram ads through Facebook ads.mp4 (38.2 MB)
• 78 - Ad creation and optimization checklist to stay on track English.srt (5.2 KB)
• 78 - Ad creation and optimization checklist to stay on track.mp4 (13.4 MB)
• 78 - Steps-in-setting-up-ads.pdf (778.4 KB)
• 79 - Creative strategy for custom audiences English.srt (4.3 KB)
• 79 - Creative strategy for custom audiences.mp4 (40.0 MB)
2 - Event marketing
• 3 - Creating an eyecatching event headline that will grab attention English.srt (11.8 KB)
• 3 - Creating an eyecatching event headline that will grab attention.mp4 (15.9 MB)
• 3 - Event-headlines.docx (6.8 KB)
• 4 - Event-description.pdf (51.8 KB)
• 4 - Writing a compelling event description English.srt (12.5 KB)
• 4 - Writing a compelling event description.mp4 (45.7 MB)
• 5 - SEO for your event page English.srt (7.2 KB)
• 5 - SEO for your event page.mp4 (13.3 MB)
• 5 - SEO-for-event-description-and-title.pdf (30.1 KB)
20 - Setting up your Facebook business page for running event ads
• 80 - Facebook page for events section introduction English.srt (1.2 KB)
• 80 - Facebook page for events section introduction.mp4 (26.0 MB)
• 81 - Creating a new Facebook business page so we can use it to run ads English.srt (3.8 KB)
• 81 - Creating a new Facebook business page so we can use it to run ads.mp4 (7.4 MB)
• 82 - Page permissions and details English.srt (2.5 KB)
• 82 - Page permissions and details.mp4 (6.7 MB)
• 83 - Page banner size English.srt (3.8 KB)
• 83 - Page banner size.mp4 (18.9 MB)
• 84 - Setting up the profile and brand image English.srt (2.7 KB)
• 84 - Setting up the profile and brand image.mp4 (7.2 MB)
• 85 - How to set up your Facebook page screen name English.srt (3.6 KB)
• 85 - How to set up your Facebook page screen name.mp4 (8.5 MB)
• 86 - Facebook page call to action button and About section English.srt (6.3 KB)
• 86 - Facebook page call to action button and About section.mp4 (21.2 MB)
21 - Basics of creating your website
• 87 - How-to-set-up-your-website.pdf (154.4 KB)
• 87 - What technology to use to create your website and should you do it yourself English.srt (6.8 KB)
• 87 - What technology to use to create your website and should you do it yourself.mp4 (12.1 MB)
• 88 - Finding a good domain name English.srt (13.9 KB)
• 88 - Finding a good domain name.mp4 (40.2 MB)
22 - Further resources
• 89 - Course certificate How to get it if you need it English.srt (7.4 KB)
• 89 - Course certificate How to get it if you need it.mp4 (49.3 MB)
• 90 - We are nearing the end of the course English.srt (4.4 KB)
• 90 - We are nearing the end of the course.mp4 (71.1 MB)
3 - Posting your even online in event promotion websites
• 10 - Getting a big audience from existing groups on your first week English.srt (6.5 KB)
• 10 - Getting a big audience from existing groups on your first week.mp4 (72.2 MB)
• 11 - Attend other events see how they manage network English.srt (4.5 KB)
• 11 - Attend other events see how they manage network.mp4 (71.6 MB)
• 6 - Section introduction leveraging large websites to get many event attendees English.srt (3.8 KB)
• 6 - Section introduction leveraging large websites to get many event attendees.mp4 (91.5 MB)
• 7 - New How to find good event websites for promotion English.srt (8.0 KB)
• 7 - New How to find good event websites for promotion.mp4 (93.7 MB)
• 8 - Eventbrite and Meetup English.srt (4.9 KB)
• 8 - Eventbrite and Meetup.mp4 (14.3 MB)
• 9 - Walkthrough of posting your event on Eventbrite and Facebook English.srt (7.9 KB)
• 9 - Walkthrough of posting your event on Eventbrite and Facebook.mp4 (38.4 MB)
4 - Repurposing your event content and doing content marketing with it
• 12 - Repurposing your event content and doing content marketing with it English.srt (9.0 KB)
• 12 - Repurposing your event content and doing content marketing with it.mp4 (206.4 MB)
5 - If you are an event planner like party planner or wedding planner
• 13 - Event-marketing-for-event-planners.pdf (155.1 KB)
• 13 - If you are an event planner like party planner or wedding planner English.srt (8.4 KB)
• 13 - If you are an event planner like party planner or wedding planner.mp4 (74.9 MB)
6 - Pre event marketing to generate buzz and keep audience engaged
• 14 - Marketing-before-the-event.pdf (156.2 KB)
• 14 - Preevent social media email buildup checklist also how to grow email list English.srt (6.1 KB)
• 14 - Preevent social media email buildup checklist also how to grow email list.mp4 (37.1 MB)
• 15 - Collecting email addresses and social media contact from attendees English.srt (6.1 KB)
• 15 - Collecting email addresses and social media contact from attendees.mp4 (13.0 MB)
• 15 - Getting-Attendee-Contact-Information.pdf (481.6 KB)
• 16 - Facebook group idea English.srt (4.3 KB)
• 16 - Facebook group idea.mp4 (17.4 MB)
• 16 - Facebook-group-for-an-event-series.pdf (231.2 KB)
• 17 - Should you blog to promote events and how to get free content English.srt (3.7 KB)
• 17 - Should you blog to promote events and how to get free content.mp4 (14.7 MB)
• 17 - Should-you-blog-for-events.pdf (67.8 KB)
7 - During and afterevent marketing
• 18 - During event social media marketing and spreading the sharing English.srt (7.3 KB)
• 18 - During event social media marketing and spreading the sharing.mp4 (17.9 MB)
• 18 - During-the-event-social-media-marketing.pdf (156.5 KB)
• 19 - During event Making people feel more welcome and promoting future events English.srt (4.5 KB)
• 19 - During event Making people feel more welcome and promoting future events.mp4 (11.3 MB)
• 19 - When-people-come-to-the-events.pdf (153.6 KB)
• 20 - Post-Event-Social-Media-Marketing.pdf (153.1 KB)
• 20 - Postevent social media marketing English.srt (3.8 KB)
• 20 - Postevent social media marketing.mp4 (9.4 MB)
8 - Publicity and influencer marketing for events
• 21 - How to get publicity by finding and attracting influencers to your attendance English.srt (10.5 KB)
• 21 - How to get publicity by finding and attracting influencers to your attendance.mp4 (24.3 MB)
• 21 - Publicity-from-events.pdf (158.8 KB)
• 22 - Publicity-for-national-or-global-events.pdf (153.1 KB)
• 22 - Resources and websites to get event publicity English.srt (6.3 KB)
• 22 - Resources and websites to get event publicity.mp4 (10.6 MB)
• 23 - How to find journalists who cover events in your area English.srt (5.9 KB)
• 23 - How to find journalists who cover events in your area.mp4 (73.7 MB)
9 - Event management
• 24 - Getting staff for your event as part of your event management English.srt (9.0 KB)
• 24 - Getting staff for your event as part of your event management.mp4 (29.9 MB)
• 24 - Staff-For-Events.pdf (61.1 KB)
• 25 - Event-Sponsorship-Pitch.pdf (39.9 KB)
• 25 - Pitching event sponsors English.srt (10.8 KB)
• 25 - Pitching event sponsors.mp4 (18.3 MB)
• 25 - Sponsor-introduction.pdf (186.8 KB)
• 26 - How to find contacts at companies that you can ask to sponsor your events English.srt (4.5 KB)
• 26 - How to find contacts at companies that you can ask to sponsor your events.mp4 (27.7 MB)
• 27 - Event-Venue.pdf (58.4 KB)
• 27 - Getting an event venue as part of your event management and event planning English.srt (8.2 KB)
• 27 - Getting an event venue as part of your event management and event planning.mp4 (35.6 MB)
• 28 - Event-prizes-and-raffles.pdf (59.9 KB)
• 28 - Prizes and raffles English.srt (7.0 KB)
• 28 - Prizes and raffles.mp4 (22.9 MB)
• Bonus Resources.txt (0.4 KB)