[PimpMyMind] Julian Cole - Planning Dirty Academy
- Category Other
- Type Tutorials
- Language English
- Total size 6.6 GB
- Uploaded By CryOrDie
- Downloads 377
- Last checked 1 day ago
- Date uploaded 5 years ago
- Seeders 6
- Leechers 5
FREE Business Courses : https://pimpmymoney.net
FREE Self Help Courses : https://pimpmymind.net
Description
What You'll Learn
Gold Collar Strategist
The Academy allows you to grow your strategy skillset. With 40+ classes teaching the strategy fundamentals of research, insights, brief writing and creative feedback and also new skills like comms planning, digital strategy and production strategy.
Strategy Fertilizer
Every year you improve your craft as a strategist but the Academy acts as a fertilizer to that growth. Grow faster for your company.
Here's our 101 on asking your boss to get reimbursed for the course.
"Whether you're starting out in Planning or it's been your whole career, Julian's generous wealth of knowledge is invaluable stimulus. A treasure chest of principles, lessons and approaches that goes beyond the theory into actually helping us do our job better"
Anton Reyniers
Netflix, Head of Partner Marketing Creative APAC
Files:
Julian Cole - Planning Dirty Academy 01-Planning Dirty Academy- 11-Strategy Review - Minnesota Winter Festival.mp4 (458.8 MB)
- 01-Welcome to the Planning Dirty Academy.mp4 (17.6 MB)
- 01-welcome to the planning dirty academy.pdf (180.7 KB)
- 02-Art of Questioning Clients (Alex Murrell).mp4 (279.2 MB)
- 02-Art of Questioning Clients (Alex Murrell).pdf (112.2 KB)
- 03-How To Write Creative Briefs.mp4 (54.4 MB)
- 03-How To Write Creative Briefs.pdf (123.3 KB)
- 04-Snapchat Ad Units Added to Platform Playbook.mp4 (1.4 MB)
- 05-Burning Questions - 10 Person Group Meetings.pdf (42.0 KB)
- 06-Strategy Scalpel - Ep.1 Facebook.mp4 (13.1 MB)
- 06-Strategy Scalpel - Ep.1 Facebook.pdf (90.8 KB)
- 07-Proactive Strategy In The Time Of COVID-19.mp4 (15.0 MB)
- 08-What is Communications Planning-.mp4 (15.2 MB)
- 08-What is Communications Planning.pdf (105.0 KB)
- 09-5 Steps To A Tactical Briefs.mp4 (23.6 MB)
- 09-5 Steps To A Tactical Briefs.pdf (66.6 KB)
- 10-Biggest Mistake Junior Planners Make.mp4 (5.5 MB)
- 10-Biggest Mistake Junior Planners Make.pdf (93.5 KB)
- 11-Strategy Review - Minnesota Winter Festival.pdf (104.3 KB)
- 12-Strategy Blank Checks.mp4 (54.8 MB)
- 12-Strategy Blank Checks.pdf (69.7 KB)
- 13-Redd's Apple Ale - Strategy Feedback.mp4 (213.7 MB)
- 14-Understanding Category Entry Points.mp4 (31.7 MB)
- 14-Understanding Category Entry Points.pdf (95.8 KB)
- 15-Managing Downtime.mp4 (25.8 MB)
- 15-Managing Downtime.pdf (129.8 KB)
- 16-How Advertising Works.mp4 (34.0 MB)
- 16-How Advertising Works.pdf (95.2 KB)
- 17-Managing Planners.mp4 (45.8 MB)
- 17-Managing Planners.pdf (105.7 KB)
- 18-10 minute insight trick.mp4 (18.9 MB)
- 18-10 minute insight trick.pdf (82.9 KB)
- 19-Strategy In An Hour - Lawn Exercise.mp4 (46.2 MB)
- 19-Strategy In An Hour - Lawn Exercise.pdf (128.9 KB)
- 20-Opening Moves- Dakota Green.mp4 (42.8 MB)
- 20-Opening Moves-Dakota Green.pdf (118.6 KB)
- 21-Private Facebook Group and Comms Planning Questions.pdf (150.6 KB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- Pimpmymind.net.url (0.1 KB)
- Read Me.txt (0.7 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- Discord Community.url (0.1 KB) 02-Products
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01- Launch Into Strategy (Strategist Level) by Julian Cole
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-What Is Strategy
- 01-What is Strategy_ (Academy).pdf (1.2 MB)
- 02-What is Strategy.mp4 (211.0 MB)
- 01-Strategy Blank Check.mp4.mp4 (54.3 MB)
- 02-Strategy Blank Checks (Google Slides).pdf (92.1 KB)
- 03-Strategy Blank Checks.pdf (307.0 KB)
- 01-10 Examples of GTB Creative Brief .pdf (4.1 MB)
- 02-Creative Briefing GET_TO_BY.mp4 (275.5 MB)
- 03-GET-TO-BY Brief Writing Presentation.pdf (63.7 KB)
- 01-Brand Planner Comms Planner Media Planner.mp4 (45.9 MB)
- 02-Brand, Comms and Media Planner (Academy) (2).pdf (630.9 KB)
- 01-Transition into Strategy.mp4 (51.1 MB)
- 02-Transitioning Into Strategy - 6 Month Roadmap (Academy).pdf (3.6 MB)
- 01-Strategy Mate.pdf (959.5 KB)
- 02-Framework Factory (Academy Explained).pdf (3.3 MB)
- 03-DAY 1 PLANNING DIRTY.pdf (2.8 MB)
- 04-Data Cheatsheet.pdf (74.9 KB)
- 05-Brand Actions Library.pdf (96.3 KB)
- 06-Essential Strategy Reading Guide.pdf (88.0 KB)
- 01-Managing Downtime Lesson.mp4 (10.4 MB)
- 02-Sign Up To The Planning Dirty Academy.pdf (103.9 KB)
- 03-Managing Downtime (Google Slides).pdf (90.1 KB)
- 04-Managing Downtime Academy.pdf (1.4 MB)
- 05-Trend Report Example.pdf (74.8 KB)
- 06-Creative Brief Example.pdf (101.1 KB)
- 07-Thought Leadership Piece - Book Review Byron Sharp.pdf (87.1 KB)
- 01-Articulating an Idea.mp4 (163.4 MB)
- 02-How To Articulate An Idea Academy.pdf (2.7 MB)
- 01-Being Strategic About Resourcing.pdf (661.5 KB)
- 01-10 of the best Strategy Papers.pdf (1.4 MB)
- 01-Better Questions for Bigger Ideas.pdf (3.5 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- 01-Brainstorm Bible.pdf (1.7 MB)
- 01-Brand Actions Library 2018.pdf (12.7 MB)
- 01-100-Best-Social-Ads.pdf (57.3 MB)
- 01-[].pdf (55.8 MB)
- 01-Brand Actions Library 2019.pdf (15.5 MB)
- 01-Brand, Comms and Media Planning Explained.mp4 (45.7 MB)
- 02-Brand, Comms and Media Planner (Academy) .pdf (630.9 KB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Creating A Campaign Ecosystem
- 01-Campaign Ecosystems Lesson.mp4 (50.5 MB)
- 02-Campaign Ecosystem (Google Slides).pdf (89.9 KB)
- 03-Framework Factory-(50 Examples of Frameworks or Ecosystems).pdf (102.2 KB)
- 04-Consumer Journey Mapping.pdf (85.6 KB)
- 05-Sign Up To The Planning Dirty Academy.pdf (60.6 KB)
- 01-Storify An Idea.mp4 (32.5 MB)
- 02-Storify The Idea (Academy).pdf (676.1 KB)
- 01-Cheatsheet Data Sources.pdf (56.2 KB)
- 01-Comms Planning Stats.pdf (2.0 MB)
- 01-Comms Planning Stats.png (276.7 KB)
- 01-How to Create a Comms Framework.mp4 (36.0 MB)
- 02-How to Create a Comms Framework (Academy).pdf (525.1 KB)
- 03-Exercise - RX Bars Comms Framework.mp4 (19.6 MB)
- 04-RX Bars Comms Framework.pdf (280.5 KB)
- 01-Consumer Journey Mapping Lesson.mp4 (33.9 MB)
- 02-Consumer Journey Mapping (1).pdf (3.4 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Sacred Six - Creative Brief Format
- 01-How To Write A Creative Brief - Seamless Example.m4v.mp4 (32.1 MB)
- 02-Creative Brief Template & Case Studies.pdf (90.9 KB)
- 03-Barbie Inspiring Girls (1).pdf (2.5 MB)
- 04-Lysol Protect Like A Mother (1).pdf (11.8 MB)
- 05-Seamless (1).pdf (7.6 MB)
- 01-Creative Briefing - GET_TO_BY.mp4 (277.2 MB)
- 02-GET_TO_BY Brief Writing (1).pdf (3.4 MB)
- 03-10 Examples of GTB Creative Brief (Academy).pdf (4.1 MB)
- 04-10 Briefs From 2020 SuperBowl .pdf (1.8 MB)
- 01-5 Steps Creative Brief to Tactical Brief.mp4 (38.2 MB)
- 02-Tactical Brief (Google Slides).pdf (86.7 KB)
- 03-Mapping The Consumer Journey Lesson.pdf (70.7 KB)
- 04-Framework Factory Deck.pdf (54.0 KB)
- 05-Snickers Super Bowl Commercial 2020 Luis Guzman Fix The World.mp4 (13.1 MB)
- 06-Tactical Brief (Academy).pdf (728.6 KB)
- 01-Number 1 Mistake Junior Planners Make.mp4 (11.9 MB)
- 02-Biggest Mistake Made With Junior Planners.pdf (283.9 KB)
- 03-Biggest Mistake With GTB (Google Slides).pdf (100.3 KB)
- 01-Giving Creative Feedback.pdf (2.9 MB)
- 01-100 Creative Ideas on Tiny Budgets.pdf (7.9 MB)
- 01-Day 1 Advice for CSOs.pdf (1.1 MB)
- 01-Day 1 Advice for New Heads of Strategy.pdf (843.3 KB)
- 01-Day 1 Advice for New Planners (3).pdf (620.0 KB)
- 01-Designing Desire.pdf (3.5 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- 01-Designing Decks.mp4.mp4 (77.5 MB)
- 02-Deck Design 101 (Academy).pdf (3.7 MB)
- 01-Designing a Department Team.mp4 (238.4 MB)
- 01-Head of Planning's Guide to Designing a Department (Academy).pdf (4.9 MB)
- 01-Emotional Messaging.pdf (2.5 MB)
- 01-Strategy Confidence.mp4 (33.6 MB)
- 02-Finding your Strategy Confidence.pdf (1.1 MB)
- 03-Strategy Confidence (Speaker Notes) .pdf (60.2 KB)
- 04-Strategy Confidence Deck (Google Slides).pdf (92.3 KB)
- 01-First Brand Responses to COVID-19 (PD).pdf (10.9 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- 01-(Keynote) Framework Factory.key (7.3 MB)
- 01-Framework Factory (Academy Explained).pdf (3.3 MB)
- 01-Screen Shot 2020-03-03 at 4.07.10 PM.png (66.2 KB)
- 01-Giving Creative Feedback.pdf (2.9 MB)
- 01-Growth Matrix.mp4 (43.8 MB)
- 02-Growth Matrix.pdf (644.1 KB)
- 01-How Advertising Works.mp4 (34.0 MB)
- 02-How Advertising Works (Academy) .pdf (1.3 MB)
- 03-How Brands Grow by Byron Sharp.pdf (135.5 KB)
- 04-Seducing the Subconscious by Robert Heath.pdf (87.2 KB)
- 05-Thinking Fast and Slow by Daniel Kahneman.pdf (80.0 KB)
- 06-THINKING, FAST AND SLOW BY DANIEL KAHNEMAN - ANIMATED BOOK SUMMARY.mp4 (36.1 MB)
- 07-THINKING, FAST AND SLOW BY DANIEL KAHNEMAN - COGNITIVE EASE, CONFIRMATION BIAS, ENDOWMENT EFFECT.mp4 (54.6 MB)
- 08-Long and Short Of It by Binet and Fields.pdf (72.7 KB)
- 01-Category Entry Points.mp4 (31.7 MB)
- 02-Category Entry Points (Academy) .pdf (447.7 KB)
- 03-Category Entry Points (Google Slides).pdf (85.8 KB)
- 01-Cogs of Marketing Effectiveness (Google Slides).pdf (92.1 KB)
- 02-The Cogs of Marketing Effectiveness - How momentum creates compounding effects for brands.pdf (1.3 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Contents
- 01-How Agencies Make Money.pdf (2.1 MB)
- 02-How Agencies Make Money - Academy.pdf (3.6 MB)
- 03-How Agencies Make Money Tutorial.mp4 (251.1 MB)
- 01-How to Work with Creatives.pdf (1.9 MB)
- 01-How to Work with Media Agencies.pdf (2.8 MB)
- 01-How to Write Short & Sharp Strategy (PD).pdf (3.4 MB)
- 01-How to get a raise_ask for money.mp4 (43.9 MB)
- 02-How To Get A Raise (Academy) .pdf (526.1 KB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Contents
- 01-Innovation Campaign Checklist Lesson.mp4 (214.6 MB)
- 02-Innovation Campaign Checklist Page (Academy).pdf (41.9 KB)
- 03-Innovation Campaign Checklist (Academy).pdf (3.2 MB)
- 04-Exercise - Betterment Opening Moves.mp4 (42.7 MB)
- 05-Opening Moves_ Betterment Innovation Idea .pdf (277.3 KB)
- 01-What are insights.mp4 (29.0 MB)
- 02-What are insights (Google Slides).pdf (85.8 KB)
- 01-Insight Vs. Observation.mp4 (28.8 MB)
- 01-What are insights.mp4 (29.0 MB)
- 02-10 Minute Insight Trick.pdf (241.1 KB)
- 01-Interagency Collaboration.pdf (2.9 MB)
- 01-Managing Planners.mp4 (44.8 MB)
- 02-Managing Planners - Academy.pdf (933.5 KB)
- 03-Manager Tools Podcast.pdf (50.3 KB)
- 04-Setting A Department Vision Course.pdf (71.7 KB)
- 01-Marketing Podcast Megalist.pdf (4.3 MB)
- 01-PBR Beer - Dakota Green, Former Strategist at Droga5.mp4 (42.8 MB)
- 02-Strategy Scrapbook Template.pdf (70.1 KB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- 01-Screen Shot 2020-03-03 at 7.34.44 PM(1).png (34.5 KB)
- 02-Planners Template.pdf (1.3 MB)
- 03-Planners Template.pptx (6.5 MB)
- 01-Planning Hype _ Planning Dirty.pdf (2.9 MB)
- 02-Planning Hype _ Planning Dirty.pptx (21.5 MB)
- 01-Facebook Ad Units (Google Slides).pdf (86.4 KB)
- 01-TikTok Ad Units (Google Slides).pdf (82.7 KB)
- 01-Instagram Ad Units (Google Slides).pdf (80.7 KB)
- 01-Snapchat Ad Units (Google Slides).pdf (94.2 KB)
- 01-Politics 101 for Strategists.pdf (927.7 KB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Contents
- 01-Setting A Department Vision - Academy.pdf (3.4 MB)
- 02-Setting A Department Vision Tutorial.mp4 (157.6 MB)
- 01-Strategy In Under An Hour - Exercise.mp4 (44.8 MB)
- 02-Strategy In Under An Hour - Lawn Mowing Exercise.pdf (1.7 MB)
- 01-Strategist Interview Questions - Academy.pdf (1.6 MB)
- 02-Strategy Interview Questions.mp4 (205.6 MB)
- 01-Category Questions.mp4 (48.8 MB)
- 02-Planning Questions (Academy) .pdf (1.2 MB)
- 01-The Art Of Questioning Client (Alex Murrell).mp4 (279.4 MB)
- 02-Art of Questioning Clients.pdf (1.1 MB)
- 01-Strategy Toolkit Introduction.mp4 (42.3 MB)
- 02-Strategy Kickoff Toolkit Introduction.pdf (88.9 KB)
- 03-Strategy Kick Off Toolkit.pdf (605.8 KB)
- 01-Kickoff Call Strategy Checklist.pdf (97.3 KB)
- 02-Client Kick Off Questions (Google Slides).pdf (93.5 KB)
- 03-Kickoff Call Strategy Checklist.docx (585.9 KB)
- 01-Discovery Questions (Google Slides).pdf (88.7 KB)
- 02-Discovery Questions (Academy) (1).pdf (1.2 MB)
- 01-Strategy Scrapbook.pdf (79.2 KB)
- 02-Strategy Scrapbook Template (Academy) (1).pdf (238.5 KB)
- 03-Strategy Scrapbook- Example Xbox Google Slides.pdf (92.3 KB)
- 04-Strategy Scrapbook (Xbox Example).pdf (1.2 MB)
- 05-Dakota Green Opening Moves Explaining The Strategy Scrapbook.mp4 (42.8 MB)
- 06-Opening Moves - PBR.pdf (207.5 KB)
- 01-Strategy Blank Check.mp4 (53.8 MB)
- 02-Strategy Blank Checks.pdf (307.0 KB)
- 03-Strategy Blank Checks (Google Slides).pdf (89.1 KB)
- 04-Jolly Rancher Case Study Review.mp4 (235.9 MB)
- 01-Strategy Blank Check.mp4 (53.8 MB)
- 02-Special Code for the Academy.pdf (56.7 KB)
- 03-Employee Reimbursement Form & Deck.pdf (65.2 KB)
- 01-Strategy Mate - Planning Dirty.pdf (1.7 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
- 01-First Look Deck - Tom's Of Maine - Savannah.mp4 (15.7 MB)
- 02-First Look - Tom's of Maine.pdf (7.8 MB)
- 03-Revised Deck First Look_ Tom's of Maine.pdf (9.1 MB)
- 01-Redd's Feedback.mp4 (213.8 MB)
- 02-Redd's Client Brief.pdf (71.1 KB)
- 03-Redd's Shopper Strategy.pdf (81.0 KB)
- 04-Note's On Redd's.pdf (74.8 KB)
- 01-Minnesota Strategy Review Part 1.mp4 (455.8 MB)
- 02-GetToBy Minnesota Metro Council.pdf (87.1 KB)
- 03-Minnesota Strategy Review Part 2.mp4 (9.7 MB)
- 04-GetToBy V2.pdf (80.6 KB)
- 05-Minnesota Strategy Review Part 3.mp4 (36.1 MB)
- 06-Minnesota Strategy Presentation v1.pdf (86.6 KB)
- 07-Minnesota Strategy Review Part 4.mp4 (31.3 MB)
- 08-Minnesota Strategy Review - Final Presentation.pdf (92.3 KB)
- 01-Tips For Briefing Remotely.pdf (1.3 MB)
- 01-Transition into Strategy.mp4 (51.1 MB)
- 02-Transitioning Into Strategy - 6 Month Roadmap (Academy).pdf (3.6 MB)
- 01-What Clients Want (1).pdf (3.8 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB) 01-Contents
- 01-What is Strategy Lecture.mp4 (212.2 MB)
- 02-What is Strategy_ (Academy).pdf (1.2 MB)
- 01-Lesson- How to write better presentations.mp4 (46.9 MB)
- 02-Writing Better Presentations (Google Slides).pdf (89.1 KB)
- 03-Planner's Template (Link To Downloads).pdf (59.2 KB)
- 01-Strategy Mate - Planning Dirty.pdf (1.7 MB)
- 01-The Cogs of Marketing Effectiveness - How momentum creates compounding effects for brands.pdf (1.3 MB)
- 01-Creative Brief Template - Google Docs.pdf (90.9 KB)
- 02-Sacred Six Creative Brief Presentation.pdf (89.3 KB)
- 01-Barbie Creative Brief Example (Google Docs).pdf (93.0 KB)
- 02-Barbie Inspiring Girls.pdf (2.5 MB)
- 01-Lysol Creative Brief Example.pdf (83.8 KB)
- 02-Lysol Protect Like A Mother.pdf (11.8 MB)
- 01-Seamless Creative Brief Example.pdf (88.3 KB)
- 02-Seamless.pdf (7.6 MB)
- 01-Facebook - COVID-19.mp4 (30.1 MB)
- 01-Proactive Strategy.mp4 (36.2 MB)
- 01-Creative Campaigns In A Recession.pdf (5.0 MB)
- Pimpmymind.net.url (0.1 KB)
- Telegram Channel for Mind Courses.url (0.1 KB)
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